Do These 3 Things in Onboarding

Do These 3 Things in Onboarding

You Should Do These 3 Things for Onboarding Onboarding is forever a hot topic in the training industry. How to do it “right,” who should be involved, what you need to say or not say, how long it should last, what are the “have to know” vs. “you will figure this out”...
The Heart of the Brand

The Heart of the Brand

The Heart of the Brand If you had to describe the heart of your brand, you’d likely begin with your value proposition and brand narrative. Maybe you’d also talk through your mission, products, and services. And while those are vital to executing brand...
The Secrets of Successful Brands

The Secrets of Successful Brands

The Secrets of Successful Brands When you hear the word “brand,” what comes to mind for you? A particular name, perhaps? A logo? An experience? What is it that makes a brand truly memorable or (more importantly) meaningful? Having spent my career in brand design and...
New Policy Can’t Lead Culture

New Policy Can’t Lead Culture

Why New Policy Isn’t the Best Way to Lead Your Organization’s Culture Ever heard the saying, “Culture eats strategy for breakfast/lunch”? It’s commonly associated with Peter Drucker, a respected leadership guru. This quote perfectly highlights how culture is a...
Why You Should Know Agile

Why You Should Know Agile

What Every Business Leader Should Know About Agile When an organization is described as agile, what does that mean? We believe words (or, in this case, capitalization) matter, so let’s unpack this term. The Agile movement (commonly known as the Agile Method) offers a...